Media
Viacom18 and TV18 beat price rise, launch entertainment + news value pack at Re. 1 per day
24 December, 2018

~ For India’s complete family entertainment + news needs with the ‘COLORS wala pack’ now at Re. 1 per day

~ Putting the consumer first, the networks jointly launch 50 pocket friendly packs, providing the best of entertainment and news

~ Bringing the best of regional entertainment Viacom18 & TV18 creates customized packs in 10 languages

Mumbai, December 24, 2018: In the times we live in, the thing we often wonder about is what can a Re. 1 coin buy us? India’s foremost networks – Viacom18 and TV18 – have joined hands to address this issue of price rise as they launched their Value Pack, comprising the top channels across genres, at Re. 1 per day! In a country where entertainment is the fourth basic need in addition to roti, kapda and makaan, Viacom18 and TV18 has the nation covered in that.

The Telecom Regulatory Authority of India had recently mandated a new tariff regime that is to come into effect December 29, 2018. The TRAI tariff order is aimed at empowering the consumers to select channels of their choice and also aims at bringing in transparency across the entire broadcast ecosystem.

“TRAI’s new tariff order is a pioneering move that will benefit all players across the broadcast value chain. Consumers will now have the choice to select the channels of their choice, broadcasters can see greater transparency in the value chain with under-reporting getting curtailed and distributors stand to benefit from the commissions and incentives they will earn. After the DAS implementation, this mandate will go a long way in bringing equity into the industry,” said Sudhanshu Vats, Group CEO & Managing Director, Viacom18. 

Explaining the company’s pricing and consumer connect strategy, he further added “If you thought that the one-rupee coin in your wallet has no value, think-again as Viacom18 and TV18 are all set to bring your family’s daily entertainment needs just for Re. 1. Being home to the most loved and viewed channels in the country, our bouquet pricing will ensure that our viewers truly get the best of news, general entertainment (Hindi and Regional), kids entertainment, youth and English entertainment, music, infotainment and movies for every family member at only Re. 1 a day. ‘The COLORS wala Pack’ is the most comprehensive pack and at a price point that keeps the budgetary concerns of our viewers in mind. After roti, kapda, makaan, entertainment is India’s 4th basic need and being the country’s fastest growing network, it is our constant endeavor to keep that need affordable.”

Speaking about the new tariff regime, Rahul Joshi, MD, Network18 said, “The new tariff order is a transparent and consumer-focussed regulation that gives freedom and choice to the end user. At a network level we remain committed to create quality entertainment and news content and firmly believe that in the new pricing regime, we will be the go-to network that best caters to content needs across demographics and geographies.”

Adding to Vats’ and Joshi’s views, Anuj Gandhi, Group CEO, IndiaCast said, “We have created economical & competitive bouquets to bring the best value for money for an Indian household. India is a diverse market with multiple needs for entertainment in a family. Our channels have presence across a wide range of genres such as GECs, Kids, News, Infotainment etc that puts us in the best position to deliver entertainment for subscribers & earning potential for service providers. Furthermore, we are confident that TRAI shall work to put the Quality of Service Regulations into effective implementation so that transparency is achieved across the value chain in benefit of all stakeholders.”

Viacom18 and TV18 have launched a multi-media marketing campaign, titled ‘Ek Me Hai More Yahaan, that advocates the comprehensive value for money that the ‘COLORS wala Pack’ provides to the Indian viewers. The campaign highlights the clear and present concern of Indians over the rising costs of entertainment and packages top channels across genres so that the entire entertainment and news needs of an Indian family are taken care of. It also defines the strategy of the networks wherein all the bouquets across Hindi, English and Regional entertainment and news are packaged in a manner to help the viewers keep their monthly budgets at a minimum.

The Ek Mein Hai More Yahaan campaign will be driven by the most prominent faces seen on Indian television such as Rohit Shetty, Neha Dhupia, Malaika Arora, Mahesh Manjrekar, Arya, and a galaxy of celebrities from Viacom18’s stable, educating the audience of all the entertainment and news that they can avail at INR 1 per day.

With a sound understanding of the viewer preferences, Viacom18 and TV18’s distribution arm IndiaCast has bundled the networks’ offerings in Budget, Value and Family packs to cater to the needs of different viewers. With a total of 57 channels (42 SD and 15 HD), the Viacom18 and TV18 networks’ channels will be available on a-la-carte basis. The networks have also introduced 10 channel bundles, in SD and HD versions, mapped to its markets (Hindi, North East, Kerala, Karnataka, Gujarat, Bengal, Maharashtra, Orissa, Telegu & Tamil) to allow the consumer to choose from.

Custom-made towards the needs of the complete family, the ‘COLORS wala pack’, targeted towards the Hindi Speaking Market (HSM) is priced at Rs. 25 a month and includes genre leading channels such as COLORS, Rishtey, Rishtey Cineplex, MTV, MTV Beats, Vh1, Nickelodeon, Nick Jr., Sonic, FYI TV18, History Channel, News18 India, CNBC Awaaz, News18 Assam/North East, News18 Bihar Jharkhand, News18 MP Chhattisgarh, News18 Punjab/Haryana, News18 Rajasthan, News18 UP/ Uttarakhand and News18 Urdu.

Market Budget Pack SD Value Pack SD Family Pack SD Budget Pack HD Value Pack HD Family Pack HD
Hindi 17 20 24 17 20 25
North East 7 11 7 11
Kerala 10 10
Karnataka 11 19 32 11 19 33
Gujarat 15 18 29 15 28 30
Bengal 16 19 28 16 19 29
Maharashtra 13 16 27 13 16 28
Odia 13 16 27 13 16 28
Telugu 10 13 10 14
Tamil 10 13 10 14
Market Pack name
Hindi Hindi Budget Hindi Budget HD Hindi Value Hindi Value HD Hindi Family Hindi Family HD
INR 25 INR 32 INR 25 INR 35 INR 35 INR 50
CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz
Colors Colors HD Colors Colors HD CNBC TV18 CNBC TV18
FYI TV18 FYI TV18 HD FYI TV18 FYI TV18 HD CNN News18 CNN News18
History Channel History TV18 HD History Channel History TV18 HD Colors Colors HD
MTV MTV HD+ MTV MTV HD+ Colors Infinity Colors Infinity HD
MTV Beats MTV Beats HD MTV Beats MTV Beats HD Comedy Central Comedy Central HD
News18 Assam/NE News18 Assam/NE News18 Assam/NE News18 Assam/NE FYI TV18 FYI TV18 HD
News18 Bihar Jharkhand News18 Bihar Jharkhand News18 Bihar Jharkhand News18 Bihar Jharkhand History Channel History TV18 HD
News18 India News18 India News18 India News18 India MTV MTV HD+
News18 MP Chhatisgarh News18 MP Chhatisgarh News18 MP Chhatisgarh News18 MP Chhatisgarh MTV Beats MTV Beats HD
News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP News18 Assam/NE News18 Assam/NE
News18 Rajasthan News18 Rajasthan News18 Rajasthan News18 Rajasthan News18 Bihar Jharkhand News18 Bihar Jharkhand
News18 UP/Uttaranchal News18 UP/Uttaranchal News18 UP/Uttaranchal News18 UP/Uttaranchal News18 India News18 India
News18 Urdu News18 Urdu News18 Urdu News18 Urdu News18 MP Chhatisgarh News18 MP Chhatisgarh
Rishtey Rishtey Nick Nick HD+ News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP
Rishtey Cineplex Cineplex HD Nick Jr. Nick Jr. News18 Rajasthan News18 Rajasthan
VH1 VH1 HD Rishtey Rishtey News18 UP/Uttaranchal News18 UP/Uttaranchal
Rishtey Cineplex Cineplex HD News18 Urdu News18 Urdu
Sonic Sonic Nick Nick HD+
VH1 VH1 HD Nick Jr. Nick Jr.
Rishtey Rishtey
Rishtey Cineplex Cineplex HD
Sonic Sonic
VH1 VH1 HD
CNBC Prime HD
North East North East Budget North East Budget HD North East Value North East Value HD
INR 15 INR 23 INR 19 INR 27
Colors Infinity Colors Infinity HD CNN News18 CNN News18
Comedy Central Comedy Central HD Colors Infinity Colors Infinity HD
FYI TV18 FYI TV18 HD Comedy Central Comedy Central HD
History Channel History TV18 HD FYI TV18 FYI TV18 HD
MTV MTV HD+ History Channel History TV18 HD
News18 Assam/NE News18 Assam/NE MTV MTV HD+
VH1 VH1 HD News18 Assam/NE News18 Assam/NE
Nick Nick HD+
Nick Jr. Nick Jr.
Sonic Sonic
VH1 VH1 HD
Kerala Kerala Budget Kerala Budget HD
INR 8 INR 16
CNN News18 CNN News18
FYI TV18 FYI TV18 HD
History Channel History TV18 HD
MTV Beats MTV Beats HD
News18 Kerala News18 Kerala
News18 Urdu News18 Urdu
Nick Nick HD+
Nick Jr. Nick Jr.
Sonic Sonic
VH1 VH1 HD
Karnataka Karnataka Budget Karnataka Budget HD Karnataka Value Karnataka Value HD Karnataka Family Karnataka Family HD
INR 25 INR 32 INR 35 INR 50 INR 45 INR 60
Colors Kannada Colors Kannada HD CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz
Colors Kannada Cinema Colors Kannada Cinema Colors Colors HD CNBC TV18 CNBC TV18
Colors Super Colors Super Colors Kannada Colors Kannada HD CNN News18 CNN News18
Colors Tamil Colors Tamil HD Colors Kannada Cinema Colors Kannada Cinema Colors Colors HD
FYI TV18 FYI TV18 HD Colors Super Colors Super Colors Infinity Colors Infinity HD
History Channel History TV18 HD Colors Tamil Colors Tamil HD Colors Kannada Colors Kannada HD
News18 Kannada News18 Kannada FYI TV18 FYI TV18 HD Colors Kannada Cinema Colors Kannada Cinema
News18 Urdu News18 Urdu History Channel History TV18 HD Colors Super Colors Super
Nick Nick HD+ MTV MTV HD+ Colors Tamil Colors Tamil HD
Nick Jr. Nick Jr. MTV Beats MTV Beats HD Comedy Central Comedy Central HD
Sonic Sonic News18 India News18 India FYI TV18 FYI TV18 HD
News18 Kannada News18 Kannada History Channel History TV18 HD
News18 Urdu News18 Urdu MTV MTV HD+
Nick Nick HD+ MTV Beats MTV Beats HD
Nick Jr. Nick Jr. News18 Assam/NE News18 Assam/NE
Rishtey Rishtey News18 Bihar Jharkhand News18 Bihar Jharkhand
Rishtey Cineplex Cineplex HD News18 India News18 India
Sonic Sonic News18 Kannada News18 Kannada
VH1 VH1 HD News18 Kerala News18 Kerala
News18 Lokmat News18 Lokmat
News18 MP Chhatisgarh News18 MP Chhatisgarh
News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP
News18 Rajasthan News18 Rajasthan
News18 Tamil Nadu News18 Tamil Nadu
News18 UP/Uttaranchal News18 UP/Uttaranchal
News18 Urdu News18 Urdu
Nick Nick HD+
Nick Jr. Nick Jr.
Rishtey Rishtey
Rishtey Cineplex Cineplex HD
Sonic Sonic
VH1 VH1 HD
CNBC Prime HD
Gujarat Gujarat Budget Gujarat Budget HD Gujarat Value Gujarat Value HD Gujarat Family Gujarat Family HD
INR 22 INR 32 INR 25 INR 35 INR 35 INR 50
CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz
CNBC Bajaar CNBC Bajaar CNBC Bajaar CNBC Bajaar CNBC Bajaar CNBC Bajaar
Colors Colors HD Colors Colors HD CNBC TV18 CNBC TV18
Colors Gujarati Colors Gujarati Colors Gujarati Colors Gujarati CNN News18 CNN News18
Colors Gujarati Cinema Colors Gujarati Cinema Colors Gujarati Cinema Colors Gujarati Cinema Colors Colors HD
FYI TV18 FYI TV18 HD FYI TV18 FYI TV18 HD Colors Gujarati Colors Gujarati
History Channel History TV18 HD History Channel History TV18 HD Colors Gujarati Cinema Colors Gujarati Cinema
MTV MTV HD+ MTV MTV HD+ Colors Infinity Colors Infinity HD
MTV Beats MTV Beats HD MTV Beats MTV Beats HD Comedy Central Comedy Central HD
News18 Gujarati News18 Gujarati News18 Gujarati News18 Gujarati FYI TV18 FYI TV18 HD
News18 India News18 India News18 India News18 India History Channel History TV18 HD
News18 Urdu News18 Urdu News18 Urdu News18 Urdu MTV MTV HD+
Rishtey Rishtey Nick Nick HD+ MTV Beats MTV Beats HD
Rishtey Cineplex Cineplex HD Nick Jr. Nick Jr. News18 Assam/NE News18 Assam/NE
VH1 VH1 HD Rishtey Rishtey News18 Bihar Jharkhand News18 Bihar Jharkhand
Rishtey Cineplex Cineplex HD News18 Gujarati News18 Gujarati
Sonic Sonic News18 India News18 India
VH1 VH1 HD News18 Lokmat News18 Lokmat
News18 MP Chhatisgarh News18 MP Chhatisgarh
News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP
News18 Rajasthan News18 Rajasthan
News18 UP/Uttaranchal News18 UP/Uttaranchal
News18 Urdu News18 Urdu
Nick Nick HD+
Nick Jr. Nick Jr.
Rishtey Rishtey
Rishtey Cineplex Cineplex HD
Sonic Sonic
VH1 VH1 HD
CNBC Prime HD
Bengal Bengal Budget Bengal Budget HD Bengal Value Bengal Value HD Bengal Family Bengal Family HD
INR 22 INR 32 INR 25 INR 39 INR 35 INR 50
CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz
Colors Colors HD Colors Colors HD CNBC TV18 CNBC TV18
Colors Bangla Colors Bangla HD Colors Bangla Colors Bangla HD CNN News18 CNN News18
FYI TV18 FYI TV18 HD FYI TV18 FYI TV18 HD Colors Colors HD
History Channel History TV18 HD History Channel History TV18 HD Colors Bangla Colors Bangla HD
MTV MTV HD+ MTV MTV HD+ Colors Infinity Colors Infinity HD
MTV Beats MTV Beats HD MTV Beats MTV Beats HD Comedy Central Comedy Central HD
My Office My Office My Office My Office FYI TV18 FYI TV18 HD
News18 Assam/NE News18 Assam/NE News18 Assam/NE News18 Assam/NE History Channel History TV18 HD
News18 Bangla News18 Bangla News18 Bangla News18 Bangla MTV MTV HD+
News18 Bihar Jharkhand News18 Bihar Jharkhand News18 Bihar Jharkhand News18 Bihar Jharkhand MTV Beats MTV Beats HD
News18 India News18 India News18 India News18 India My Office My Office
News18 Urdu News18 Urdu News18 Urdu News18 Urdu News18 Assam/NE News18 Assam/NE
Rishtey Rishtey Nick Nick HD+ News18 Bangla News18 Bangla
Rishtey Cineplex Cineplex HD Nick Jr. Nick Jr. News18 Bihar Jharkhand News18 Bihar Jharkhand
VH1 VH1 HD Rishtey Rishtey News18 India News18 India
Rishtey Cineplex Cineplex HD News18 MP Chhatisgarh News18 MP Chhatisgarh
Sonic Sonic News18 Odia News18 Odia
VH1 VH1 HD News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP
News18 Rajasthan News18 Rajasthan
News18 UP/Uttaranchal News18 UP/Uttaranchal
News18 Urdu News18 Urdu
Nick Nick HD+
Nick Jr. Nick Jr.
Rishtey Rishtey
Rishtey Cineplex Cineplex HD
Sonic Sonic
VH1 VH1 HD
CNBC Prime HD
Maharashtra Maharashtra Budget Maharashtra Budget HD Maharashtra Value Maharashtra Value HD Maharashtra Family Maharashtra Family HD
INR 25 INR 32 INR 28 INR 39 INR 35 INR 50
CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz
Colors Colors HD Colors Colors HD CNBC TV18 CNBC TV18
Colors Marathi Colors Marathi HD Colors Marathi Colors Marathi HD CNN News18 CNN News18
FYI TV18 FYI TV18 HD FYI TV18 FYI TV18 HD Colors Colors HD
History Channel History TV18 HD History Channel History TV18 HD Colors Infinity Colors Infinity HD
MTV MTV HD+ MTV MTV HD+ Colors Marathi Colors Marathi HD
MTV Beats MTV Beats HD MTV Beats MTV Beats HD Comedy Central Comedy Central HD
News18 India News18 India News18 India News18 India FYI TV18 FYI TV18 HD
News18 Lokmat News18 Lokmat News18 Lokmat News18 Lokmat History Channel History TV18 HD
News18 Urdu News18 Urdu News18 Urdu News18 Urdu MTV MTV HD+
Rishtey Rishtey Nick Nick HD+ MTV Beats MTV Beats HD
Rishtey Cineplex Cineplex HD Nick Jr. Nick Jr. News18 Assam/NE News18 Assam/NE
VH1 VH1 HD Rishtey Rishtey News18 Bihar Jharkhand News18 Bihar Jharkhand
Rishtey Cineplex Cineplex HD News18 Gujarati News18 Gujarati
Sonic Sonic News18 India News18 India
VH1 VH1 HD News18 Lokmat News18 Lokmat
News18 MP Chhatisgarh News18 MP Chhatisgarh
News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP
News18 Rajasthan News18 Rajasthan
News18 UP/Uttaranchal News18 UP/Uttaranchal
News18 Urdu News18 Urdu
Nick Nick HD+
Nick Jr. Nick Jr.
Rishtey Rishtey
Rishtey Cineplex Cineplex HD
Sonic Sonic
VH1 VH1 HD
CNBC Prime HD
Odia Odia Budget Odia Budget HD Odia Value Odia Value HD Odia Family Odia Family HD
INR 22 INR 32 INR 25 INR 35 INR 35 INR 50
CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz CNBC Awaaz
Colors Colors HD Colors Colors HD CNBC TV18 CNBC TV18
Colors Oriya Colors Oriya Colors Oriya Colors Oriya CNN News18 CNN News18
FYI TV18 FYI TV18 HD FYI TV18 FYI TV18 HD Colors Colors HD
History Channel History TV18 HD History Channel History TV18 HD Colors Infinity Colors Infinity HD
MTV MTV HD+ MTV MTV HD+ Colors Oriya Colors Oriya
MTV Beats MTV Beats HD MTV Beats MTV Beats HD Comedy Central Comedy Central HD
News18 India News18 India News18 India News18 India FYI TV18 FYI TV18 HD
News18 Odia News18 Odia News18 Odia News18 Odia History Channel History TV18 HD
News18 Urdu News18 Urdu News18 Urdu News18 Urdu MTV MTV HD+
Rishtey Rishtey Nick Nick HD+ MTV Beats MTV Beats HD
Rishtey Cineplex Cineplex HD Nick Jr. Nick Jr. News18 Assam/NE News18 Assam/NE
VH1 VH1 HD Rishtey Rishtey News18 Bangla News18 Bangla
Rishtey Cineplex Cineplex HD News18 Bihar Jharkhand News18 Bihar Jharkhand
Sonic Sonic News18 India News18 India
VH1 VH1 HD News18 MP Chhatisgarh News18 MP Chhatisgarh
News18 Odia News18 Odia
News18 Punjab/Haryana/ HP News18 Punjab/Haryana/ HP
News18 Rajasthan News18 Rajasthan
News18 UP/Uttaranchal News18 UP/Uttaranchal
News18 Urdu News18 Urdu
Nick Nick HD+
Nick Jr. Nick Jr.
Rishtey Rishtey
Rishtey Cineplex Cineplex HD
Sonic Sonic
VH1 VH1 HD
CNBC Prime HD
Telugu Telugu Budget Telugu Budget HD Telugu Value Telugu Value HD
INR 8 INR 16 INR 19 INR 27
CNN News18 CNN News18 CNBC TV18 CNBC TV18
FYI TV18 FYI TV18 HD CNN News18 CNN News18
History Channel History TV18 HD Colors Infinity Colors Infinity HD
MTV Beats MTV Beats HD Comedy Central Comedy Central HD
News18 Urdu News18 Urdu FYI TV18 FYI TV18 HD
Nick Nick HD+ History Channel History TV18 HD
Nick Jr. Nick Jr. MTV Beats MTV Beats HD
Rishtey Rishtey News18 Urdu News18 Urdu
Sonic Sonic Nick Nick HD+
VH1 VH1 HD Nick Jr. Nick Jr.
Rishtey Rishtey
Sonic Sonic
VH1 VH1 HD
CNBC Prime HD
Tamil Tamil Budget Tamil Budget HD Tamil Value Tamil Value HD
INR 8 INR 16 INR 19 INR 27
CNN News18 CNN News18 CNBC TV18 CNBC TV18
Colors Tamil Colors Tamil HD CNN News18 CNN News18
FYI TV18 FYI TV18 HD Colors Infinity Colors Infinity HD
History Channel History TV18 HD Colors Tamil Colors Tamil HD
News18 Tamil Nadu News18 Tamil Nadu Comedy Central Comedy Central HD
News18 Urdu News18 Urdu FYI TV18 FYI TV18 HD
Nick Nick HD+ History Channel History TV18 HD
Nick Jr. Nick Jr. News18 Tamil Nadu News18 Tamil Nadu
Sonic Sonic News18 Urdu News18 Urdu
VH1 VH1 HD Nick Nick HD+
Nick Jr. Nick Jr.
Sonic Sonic
VH1 VH1 HD
CNBC Prime HD

A la Carte

Channel Name MRP Channel Name MRP
CNBC Awaaz 1.00
CNBC Bajaar 1.00
CNBC TV18 4.00
CNN News18 0.50
Colors 19.00 Colors HD 19.00
Colors Bangla 7.00 Colors Bangla HD 14.00
My Office 1.00
Colors Gujarati 5.00
Colors Infinity 7.00 Colors Infinity HD 9.00
Colors Kannada 19.00 Colors Kannada HD 19.00
Colors Kannada Cinema 2.00
Colors Marathi 10.00 Colors Marathi HD 17.00
Colors Oriya 6.00
Colors Super 3.00
Colors Tamil 3.00 Colors Tamil HD 7.00
Comedy Central 7.00 Comedy Central HD 9.00
FYI TV18 0.25 FYI TV18 HD 1.00
History Channel 3.00 History TV18 HD 7.00
MTV 3.00 MTV HD+ 5.00
MTV Beats 0.50 MTV Beats HD 1.00
News18 Assam/NE 0.25
News18 Bangla 0.25
News18 Bihar Jharkhand 0.25
News18 Gujarati 0.25
News18 India 1.00
News18 Kannada 0.25
News18 Kerala 0.25
News18 Lokmat 0.25
News18 MP Chhatisgarh 0.25
News18 Odia 0.25
News18 Punjab/Haryana/ HP 0.25
News18 Rajasthan 0.25
News18 Tamil Nadu 0.25
News18 UP/Uttaranchal 0.25
News18 Urdu 0.25
Nick 6.00 Nick HD+ 10.00
Nick Jr. 1.00
Rishtey 1.00
Rishtey Cineplex 3.00 Cineplex HD 5.00
Sonic 2.00
VH1 1.00 VH1 HD 2.00
Colors Gujarati Cinema 1.00 CNBC Prime HD 1.00

(All prices are exclusive of applicable Govt. taxes)

About Viacom18

Viacom18 Media Pvt. Ltd. is one of India’s fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. A joint venture of TV18, which owns 51%, and Viacom Inc., with a 49% stake, Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on ground, in shop and through cinema.

About TV18

TV18 Broadcast Ltd is one of India’s popular television broadcasting networks. It includes one of India’s leading news networks comprising channels such as CNBC-TV18, CNBC Awaaz, CNBC-TV18 Prime HD, CNN-News18, News18 India and IBN Lokmat (a Marathi regional news channel in partnership with the Lokmat group).

TV18 also operates a joint venture with Viacom, called Viacom18, which houses a portfolio of popular entertainment channels – Colors, Colors HD, Colors Infinity, Colors Infinity HD, Rishtey, Rishtey Cineplex, Cineplex HD, Colors Gujrati, Colors kannada, Colors kannada HD, Colors Marathi, Colors Marathi HD, Colors Bangla, Colors Bangla HD, Colors Odia, Colors Super,NXT MTV, MTV Beats, MTV Beats HD,MTV Indies, MTV HD+, SONIC, Comedy Central, Comedy Central HD, VH1, VH1 HD, Nick, Nick Junior, Nick HD+ – and Viacom18 Motion Pictures, the group’s film entertainment business.

TV18 has also forayed into the Indian factual entertainment space through A+E Networks | TV18 (a joint venture between A+E Networks and TV18 Broadcast) and operates The History Channel and FYI TV18.

TV18 acquired ETV in FY 2014-15 and now houses a bouquet of 10 regional news channels; ETV Urdu, ETV Rajasthan , ETV Bihar/Jharkhand ,ETV MP/Chattisgarh ,ETV UP/Uttarakhand, ETV News Bangla, ETV News Kannada, ETV News Gujarati, ETV Odia, News18 Punjab Haryana Himachal Pradesh. To cover the global audience & sizable NRI population, TV18 launched News18, a 24 hour television news channel designed to give global audiences a window into the world’s largest democracy. TV18 also operates under regional banner three more regional channels namely News18 Kerala, News18 Tamil Nadu and News18 North-east/Assam.

About IndiaCast Media Distribution:

‘IndiaCast’ is India’s First multi-platform ‘Content Asset Monetization’ entity, jointly owned by TV18 & Viacom18. The company’s mandate includes Domestic Distribution, Placement Services, International Channel Distribution, IB Marketing & Advertising Sales, New Media (digital) distribution and Content Syndication for all the group companies (TV18, Viacom18, A+E Networks|TV18, ETV network and Turner International India) channels & content. IndiaCast aggregates and distributes over 68 channels spanning genres including General Entertainment (Hindi & Regional), Kids, News (Hindi, English, Business, International and Regional), Music (Hindi & International), Infotainment and Lifestyle, Movies (Hindi & English) etc. Internationally, IndiaCast has a portfolio of over 10 channels (including COLORS, MTV India International, Rishtey, News 18 India, 6 COLORS regional Services and ETV Telegu) that are viewed in 106 countries as linear services. With a rich content library across genres, IndiaCast also syndicates content in over 156 countries in 35+ languages (including Hebrew, Russian, Serbian, Bosnian, Albanian, Macedonian, Croatian, Azeri, Kazakh, Swahili, Vietnamese, Romanian, Bulgarian, Swahili, Kurdish and English among others). For more information on IndiaCast, log on to www.indiacast.com